When we run a GumGum Smile campaign, we donate a portion of every direct advertising dollar you spend with us toward creating and distributing messaging that inspires engagement and action around significant public issues.
New Jersey recycles batteries, New York does not (WTF NY?). Julia frequents New Jersey and loves to recycle.
Give your dead ass batteries to Julia so she can fulfill her environmentalist life.
I know what you're thinking
what the f do i do with all these batteries?!
what can I recycle?
Glass
Hard Plastic
Metal
Mixed Paper
Cardboard
About 80% of what americans throw away is recyclable yet the recycling rate is just 33%
http://www.newsweek.com/what-has-trump-said-about-global-warming-quotes-climate-change-paris-agreement-618898
http://www1.nyc.gov/assets/dsny/zerowaste/residents/what-to-recycle-for-residents
http://www.recycleacrossamerica.org
https://www.theatlantic.com/business/archive/2012/06/26-trillion-pounds-of-garbage-where-does-the-worlds-trash-go/258234/
When U.S. recycling levels reach 75% it will generate 1.5 million new jobs in the U.S. (net).
When U.S. recycling levels reach 75% it will be the environmental and CO2 equivalent of removing 55 million cars from U.S. roads each year.
Start date:
IN-SCREEN
We’re helping slow the spread with multiple #AloneTogether campaigns.
We’re in the fight against
COVID-19 together––and we all have a part to play.
Do yours by simply
staying home.
GumGum + Ad Council are working together on digital campaigns that improve everyday lives––and we’re doing it with your help.
March 20th, 2020
Smile Now | current campaigns
IN-SCREEN #ALONETOGETHER
VIEWABILITY
98.90%
CTR
.28%
ENGAGEMENT
RATE DESKTOP
1.52%
ENGAGEMENT
RATE MOBiLE
4.67%
IN-VIDEO CAMPAIGN
IN-VIDEO CAMPAIGN
VIEWABILITY
98.90%
CTR
.28%
ENGAGEMENT
RATE DESKTOP
1.52%
ENGAGEMENT
RATE MOBiLE
4.67%
VIEWABILITY
95.01%
CTR
.24%
ENGAGEMENT
RATE DESKTOP
N/A
ENGAGEMENT
RATE MOBiLE
N/A
START DATE:
March 20th, 2020
Duration:
6 weeks
Impressions:
40 million
IN-VIDEO
Smile News
“When the Ad Council announced their PSA plans, we immediately let them know that we wanted to help, because we trust and admire all the work they do and we have a platform
specialized in targeting digital audiences at a time when so many are online seeking for information."
- Phil Schraeder, CEO of GumGum
Exposure time
7.3 sec
#ALONETOGETHER
IN-SCREEN RESULTS
IN-VIDEO RESULTS
START DATE:
April 8th, 2020
Duration:
4 weeks
Impressions:
4,793,822 & COUNTING
START DATE:
April 8th, 2020
Duration:
4 weeks
Impressions:
4 million
START DATE:
March 20th, 2020
Duration:
6 weeks
Impressions:
23,187,712 & COUNTING
REACH OUT TO US TO LEARN MORE
